Modern-day princesses live glittering fabulous lives, jet-setting to lush locations or simply waltzing about Rodeo Drive and 5th Avenue. Far from exuding the culture and charm perfected by the crowning elite of yesteryear, the princesses of today, instead, master the art of being seen, with over the top handbags and miniature canine accessories in tow.
For some, celebrity arrives on a silver platter. And this is the image to which the young female market aspires. And that is what the perfume industry knows this too well.
In 2009, the perfume market has witnessed a rise of princess-image laden fragrances. Since the release of the overly fabulous and intensely popular Vera Wang Princess in 2006, everyone else has now jumped on board to grab a piece of the princess pie.
Vera Wang Glam Princess
Young starlet Zoe Kravitz, famous for doing nothing at all but be the loin-fruit of Lenny Kravitz, fronts the campaign of Vera Wang Glam Princess. Starry-eyed and straggly-haired, this modern-day princess reminds young girls that they too can experience the lavish life with just a spritz of this new perfume. Vera Wang Glam Princess includes notes of guava, pear, honey, vanilla, orchid, marshmallow accord, and cedarwood.
Michael Kors Very Hollywood
Featuring red carpet stars showered by the flashing lights of paparazzi, Michael’s Kors ad campaign for Very Hollywood wants you to feel like the center of attention. Independent of any merits or skills which may have awarded stars this very popularity and a spot on this velvety rouge path, Michael Kors Very Hollywood makes celebrates celebrity simply for the sake of celebrity. Fame is the name of the game, and it can be yours with the notes of mandarin, bergamot, jasmine, ylang-ylang, raspberry, gardenia, orris, amber, soft moss and vetiver.
Miss Dior Cherie
L’Eau
Innocent abandon, discovery and play all merge together in a delicious little Parisian pied-a-terre. Enjoy all that the world has to offer in the most beautifully constructed, candy-coated Miss Dior Cherie commercial thrown together by Sophia Coppola. To the tune of Bridget Bardot’s Moi Je Joue, delve in the flirty, carefree life of modern-day princesses, complete with vintage bicycles, king-size beds, and remarkably pink taffeta. The newest Miss Dior Cherie L’Eau features the lighthearted bubbly notes of strawberry leaves, pink jasmine, caramelized popcorn, strawberry sorbet, and patchouli.
Dolce & Gabbana Rose the One
The talk of the town. The daring diva. The one and only. That’s what Dolce & Gabbana Rose The One is all about. Once featuring the lean and leggy Giselle Bundchen, primping and pouting like a grade-A diva, the ads of this top-notch Dolce & Gabbana perfume now present the poutier, primped-up Scarlett Johansson. If you ever wanted to be the one and only, this fragrance is for you. Roes The One includes notes of pink grapefruit, mandarin, peach, muguet, Bulgarian rose, peony, geranium, Madonna lily, plum, ambrette seed, vanilla, amber, and musk.
Anna Sui Rock Me
For aspiring princesses with a darker edge, there is Anna Sui Rock Me. If you often fantasize being loved by fans, standing center-stage… at a rock concert, then this fragrance is for you. When a fairy-tale life is not enough, and you’d rather the happy-go-lucky pop was substituted by a rock-and-roll soundtrack, Anna Sui has got your number. Anna Sui Rock Me is filled with pear, green orange, peach skin, honeysuckle, jasmine, water lily, cedarwood, amber, and vanilla.
So it seems while young girls have been taking a cue from the up-and-coming Hollywood elite, the perfume industry has been busy taking notes. The results: the current selection of princess-inspired perfumes grants young ladies their every wish.
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